Pardot

46 Best Pardot Marketing Automation Alternatives

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The booming of businesses and the invention of great marketing tools characterize today’s world. Unlike many years ago, entrepreneurs now have a voice and this has opened new doors for them. The rise of entrepreneurship has led to the growth of the global economy and humanity can explore greater heights of success.

Need to create better tools for conducting business has led to the development of other key software, such as Pardot. This blog focuses on the Pardot, its prices, pros and cons, and simply anything that surrounds this amazing tool. So, let’s begin!

What is Pardot?

Pardot is a B2B Marketing Automation Tool that operates under artificial intelligence to create business automation. Pardot was an invention by two entrepreneurs: David Cummings and Adam Blitzer and was launched in 2007. It is a rapidly growing company with offices in Atlanta, San Francisco, Dublin, London, Sydney, and Tokyo.

Since its development, it has done well in the market and business experts have termed it the best in the world because of its excellence in customer relationship management (CRM). The primary aim of Pardot is to link business people and their customers through the generation of marketing leads.

This tool empowers marketers to maximize profits by creating more markets for them. One unique feature about Pardot is the fact that it enables you to track all your business activities on one page.

Developers integrate this B2B automation software with other features such as email marketing, lead scoring, and profits reports generation to enable you to run the business smoothly and with accuracy.

Pardot Features

Salesforce Pardot

Pardot has secured a very great sales force in the market as of 2022. According to Pardot’s official website, the platform claims it has increased customer revenues by 34% and marketing effectiveness by 37%. This is possible because Pardot uses the latest technology to fuel marketing innovations.

Also, the platform has been on the frontline in helping businesses rebrand themselves, and this shows how promising results can be once entrepreneurs have adopted the tool fully. Also, Salesforce Pardot focuses on campaigns that boot customer income through the provision of marketing curated content.

It offers customers an array of services under this bracket, i.e., campaigns, reports, alerts, and the ability to monitor your campaign from your mobile phone, in any part of the world.

Pardot Pricing

Pricing is based on the plan you are looking to adopt. The platform has distinct plans which also vary in terms of services and prices. The packages are:

Growth

This offers businesses growth and marketing automation. The total cost is $1,250/year, with up to 10,000 contacts billed annually.

Plus

This offers deep marketing and business analytics. The total cost is $2,500/year, with up to 10,000 contacts billed annually.

Advanced

This plan offers analytics and other services that are AI-powered. The cost is $4,000/year with up to 10,000 contacts billed annually.

Premium

This plan offers users 24/7 support and more enterprise-ready tools. The cost is $15,000 with up to 75,000 contacts billed annually.

Pardot Support

Just like any other business-oriented platform, Pardot offers conscious support to its customers. The platform offers product training, implementation help, recommendation of growth tips, etc. Pardot has Customer Hub, a channel that links the company directly to its customers. It provides various channels of communication, such as email, live chats, live and free webinars, local user groups across cities, and voting for the best product.

Conclusion

Pardot is a B2B market Salesforce intending to help enterprises maximize their profits. It has integration APIs with the breadth of partner’s applications to create a personalized experience for its clients. The G2 Product R&G Team reviews and verifies that Pardot is a genuine and safe company to buy services from.

Also, the provision of web analytics, ROI analytics, SEO/keyword analytics, and revenue analytics gives customers four major services under one package, which other companies cannot offer, and this makes Pardot outstanding.

45 Best Pardot Alternatives

Simplero

Simplero

Introduction It is a fact that most Marketing Automation Software is expensive, complicated, and does not have all that you.

Features

  • Affiliate Plugin Support
  • Email & Marketing Automation
  • Zapier Integration
  • No Technical Knowledge Required
Optimove

Optimove

What is Optimove? Optimove is the leading platform in the Customer Relation Management industry. It is an excellent marketing platform.

Features

  • Behavioral Analytics
  • Campaign Management
  • Marketing Automation
  • Channel Management
Demandbase

Demandbase

Introduction You’re not alone if you also desire to experience the advantages of ABM or account based marketing. The marketing.

Features

  • ABM Platform
  • Targeted Solutions
  • ABM Analytics
  • Engagement Solutions
Symplify

Symplify

Symplify is a marketing platform appreciated and renowned by 600 users around the globe. Symplify is an email marketing, marketing.

Features

  • Auto-Responders
  • Drip Campaigns
  • Dynamic Content
  • WYSIWYG Editor
Axtria

Axtria

Axtria is a large technology firm that renders cloud-based big data analytics services to biological science businesses. Apart from that,.

Features

  • Data Operationalization
  • Useful Products
  • Extensive Customer Support
Chatfuel

Chatfuel

What is a Chatfuel? Chatfuel is a marketing automation tool that helps businesses build AI conversational chatbots without any knowledge.

Features

  • Chatfuel Dashboard
  • Intuitive Flow Builder
  • Readymade Templates
  • Automate Communications
Wishpond

Wishpond

What Is Wishpond? A Wishpond is a marketing automation tool that is good for increasing conversion rates. The platform makes.

Features

  • Marketing Automation
  • Drip Email Campaigns
  • Contest & Promotions
  • Real-time Analytics & Conversion Tracking
TapClicks

TapClicks

What is TapClicks? TapClicks is a superior private company holding Marketing Technology and nailing marketing automation workflows, performance analytics, reporting.

Features

  • Analytics
  • Reports
  • Competitive Intelligence
  • Orders & Workflow
Kizen

Kizen

Introduction Kizen platform helps the teams to work smarter, save time, and deliver personalized experiences that will drive faster growth..

Features

  • Time Saving
  • Effective Data Driven Campaigns
  • Set Priorities
  • 14 Day Trial
FMG Suite

FMG Suite

FMG Suite is seen as the industry’s leading automated marketing tool available for financial professionals. They provide an all-in-one integrated.

Features

  • Affordable Pricing
  • Versatile Automation Features
  • Mobile App Available
  • End To End Lead Generation
Eloqua

Eloqua

Introduction Eloqua aims at helping marketers and B2B organizations for managing marketing campaigns and sales lead generation. Eloqua features a.

Features

  • Complete Marketing Solution
  • Drive Higher ROI
  • Grow Customer Loyalty
  • Increase Customer Lifetime Value
LeanData

LeanData

Organizations have become more efficient by accepting software services, mainly lead management software services. Using the software, a firm can.

Features

  • Relationships
  • Security
  • Drag And Drop
  • Insights
Lytics

Lytics

Introduction In the olden days, storing and collecting data was one of the major factors, but thanks to this digital.

Features

  • Cloud Connect
  • Decision Engine
  • Starter Price Plans
  • Professional Price Plans
Womply

Womply

What is Womply? It is a cloud-based platform designed to support local businesses and help them flourish in the digital.

Features

  • Best Customer Engagement
  • Better Communications
  • Custom Offers
  • Better Relationships
Mautic

Mautic

Introduction “Instead of one-way interruption, marketing is about delivering valuable content at just the right moment that a buyer needs.

Features

  • Campaign Building
  • Lead Generation & Contact Scoring
  • Email & Page Builder
  • Lead Nurturing
UNIM

UNIM

Introduction “New marketing is all about the relationships, not the medium.” - Ben Grossman.  UNIM is a marketing automation tool.

Features

  • Complete Marketing Automation Solution
  • Workflow Management
  • Relationship Nurturing
  • Business Growth
Emarsys

Emarsys

Introduction It’s a no-brainer; marketing automation can give you impressive business outcomes. A marketing automation software gives marketers the ability.

Features

  • Automation
  • Customer Engagement Platform
  • AI Marketing
  • Key Integrations
Aprimo

Aprimo

Introduction We all know that management and productivity come with practice. However, it’s not only the practice but selecting the.

Features

  • Digital Asset Management
  • Productivity Management
  • Plan & Spend
  • Serves Various Industries
SharpSpring

SharpSpring

“What is SharpSpring Automation?” Let’s understand the marketing automation services briefly before we’ll have an in-depth discussion on SharpSpring! Marketing.

Features

  • Smart Email Campaigns
  • Dynamic Forms
  • Simplified Marketing Automation Service
  • CRM Integrations
Listrak

Listrak

Introduction “How do I automate my marketing?” Marketing is essential, and by automating this sector, we’re sure of the most.

Features

  • Journey Hub
  • Text Message Marketing
  • AI Recommendations
  • Behavioral Triggers
Responsys

Responsys

Tired of managing, optimizing, and executing marketing campaigns manually? Oracle Responsys is an excellent tool that helps companies automate all.

Features

  • Manage & Execute Multiple Campaigns
  • Distributed Collaboration
  • Data Management
  • Simplifies Targeting
ManyChat

ManyChat

What is ManyChat? In this daily growing digital era, marketing using technology is also speeding by discovering new techniques. ManyChat.

Features

  • Integration
  • Analysis
  • Free Video Course
  • Automated Broadcast
Iterable

Iterable

Iterable is an online cross-channel marketing platform that helps you create merged customer experiences by creating, measuring, and optimizing every.

Features

  • Advanced Email Marketing
  • Mobile Messaging
  • Personalize Catalog
  • Artificial Intelligence
Sendinblue

Sendinblue

What is Sendinblue? Sendinblue is basically an email marketing solution developed to serve small and medium-sized (SMB) businesses that need.

Features

  • Complete Marketing Tool
  • Cheap Price
  • Drag & Drop Editor
  • Idea For Small & Medium Sized Businesses
Klaviyo

Klaviyo

What is Klaviyo? Klaviyo is essentially an email and SMS marketing solution for e-commerce businesses. It helps online businesses to.

Features

  • Email & SMS Marketing
  • One Stop Marketing Solution
  • Affordable Pricing
  • Email Templates Support
Adobe Campaign

Adobe Campaign

What is Adobe Campaign? Adobe Campaign is a Marketing Automation Software that is used to handle marketing campaigns in various.

Features

  • Cross Channel Marketing
  • Email Management
  • Customer Profiles
  • Segmentation & Targeting
Encharge

Encharge

Encharge Review Encharge is a marketing automation platform that enables you to send automated emails based on what your users.

Features

  • AB Testing
  • Analytics/ROI Tracking
  • Customizable CTAs
  • Lead Qualification
Sailthru

Sailthru

What is Sailthru? Sailthru is a comprehensive, united, and cohesive marketing solution that offers companies an opportunity to increase their.

Features

  • Personalized Customer Interactions
  • Increased Efficiency
  • Easy Customer Profile Development
Higher Logic

Higher Logic

What is Higher Logic? Higher Logic is a platform through which organizations can access a private social network for their.

Features

  • Effective Email Campaigns
  • Online Community Support
  • Strategic Services
Total Expert

Total Expert

What is Total Expert? Total Expert is software that offers CRM and customer engagement for financial institutions. This software is.

Features

  • Marketing Automation
  • Email Marketing
  • Total Customer Management
  • Lead Management
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Kartra

Kartra is a cloud-based and one of the best marketing automation tools for the business to increase sales and CRM.

LeadSquared - Marketing Automation, Features, Pros, Cons, Pricing & Best Alternatives

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Paying too much for marketing and still not getting enough leads? LeadSquared is here with its exclusive features like Funnel.

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